Deanfield Homes Appoints FD as It Sets Its Sights on Growth

September 22, 2022In Uncategorized, News3 Minutes

Deanfield Homes has strengthened its senior leadership team with the appointment of Finance Director, Robert Davidson. Robert joins the High Wycombe-based housebuilder as it looks to significantly expand its presence throughout the Home Counties.

Robert has a strong track record gained within both private and public sector roles. This latest appointment sees a return to the housebuilding sector for Robert who previously spent six years as finance director with another successful SME housebuilder. Robert is also a trustee of the FARA Foundation, a charity which supports vulnerable children and adults, youth at risk and community-based programmes tackling poverty through education in Romania.

In his new position at Deanfield Homes, Robert will play a key role helping set and deliver the company’s strategy for growth, having responsibility for its finance function and forging strong relationships with key financial stakeholders.

Deanfield Homes celebrated its fifth anniversary this year with a move to larger offices and a business plan which will see the company consistently deliver at least 150 homes per year within the next three years. With strong financial backing from its investors and banking partners, it plans to build a strong pipeline of sites to fuel its expansion.

Peter Blades, Deanfield Homes’ founder and Managing Director, comments: “This strategic appointment comes at a crucial time for the business as we focus on our growth plans. Robert will be an asset to the team, bringing with him a wealth of experience in senior finance roles and an understanding of the unique nature of the housebuilding industry. His past experience in the sector provides him with invaluable knowledge of both our geographical patch and our focus on high-quality homes in aspirational locations.”

Robert Davidson comments: “I’m delighted to be back in a sector that I love and with a company that has such a focused vision for the future. Over the last five years, Deanfield Homes has built a strong business with a great team and a culture which sees its people take genuine pride in the homes they build and the experience they provide to their customers. I’m really excited to be joining the business as it embarks on a new chapter.”

Deanfield Homes builds high-quality sustainable properties in aspirational villages. Current developments include Deanfield Park in the village of Ickford in Buckinghamshire and Deanfields in Stanton Harcourt, Oxfordshire. It also has forthcoming sites in East Hagbourne in Oxfordshire, Bledlow and Little Kimble in Buckinghamshire and Hermitage in Berkshire.